The Role As a Senior UX Designer/Strategist you’ll be contributing and holistically designing digital products across Citi’s Functions Technology Controls Organisation. Working with our Head of Design & UX for Controls and partnering with our Product and Engineering teams, you’ll be applying your extensive skills and experience to create high quality designs in all stages of the UX design process – including research, ideation, wireframing, prototyping, testing and high-fidelity design. Responsibilities Develop strategic, user-focused digital experiences for multiple key audiences. Identify and create user personas-based key in system users. Work with the Head of Design & UX and Product team to provide direction whenever UX related interaction is needed Conduct A/B testing and drive efficiencies and change through metric driven findings. Produce UX roadmaps for a variety of B2B, B2C clients Plan and implement data-driven strategies to help clients reach business goals through deliverab ...